Smile Coach was created to evaluate, moderate, and approve human-based short form video. We created Smile Coach because we knew that video, specifically human to human video, is the most powerful type of communication. Businesses don’t normally use human to human video because it's hard to put people on camera, especially at scale, but Smile Coach makes it easy.
Goodkind has quickly become a central component of our donor stewardship and retention programs at Barnardo's Ireland. We have seen > 90% engagement rates on our video messages and are confident that Goodkind will have a very positive impact on our retention goals in the near future.
"In our first week using Goodkind, we sent out videos to seventy-five prospects that had previously been sent an offer and had yet to decide on attending Valpo. Of these seventy-five prospects, we signed up fifteen immediately after sending video messages. Goodkind has become central to our entire recruiting process."
"This past recruiting season, we surpassed our own most optimistic expectations (exceeding our goal by 19%). Goodkind was a tangible point of differentiation for us, and helped achieve this team win."
Goodkind was started during the pandemic and is backed by the world's top investors.
Video messages sent
Smiles generated :)
Storytellers recording with Goodkind
Conversion rate improvement